This is all about making the right connections- one's that make sense and grow in value over time. Healthcare Innovators often struggle with the employer / payor marketplace. Employers and payors have finite resources and want to recognize genuine value.
Consulting services for solutions in employee benefits, population health, medical cost containment, precision medicine, digital health and virtual care.
What is the solution and how does it fit into the employer / payor ecosystem? What else do we need to offer? What are we not willing / able to offer? Do we need a partner?
Does what we currently do work for this marketplace? What additional processes do we need to consider? What additional functionalities do we need to consider?
What is the problem we are solving? What is our value proposition? How are we different?How is this solution different? How is it better? How do customers want to buy this solution?
How do we identify the best partners? Who should we sell to?
How do we reach them? What do we need to do to sell successfully? Where are the best channels?
Optimizing connection in employee benefits, population health, medical cost containment, digital health and virtual care requires industry knowledge, business savvy and experience.
Ronald S. Leopold, MD, MBA, MPH